If you make your way to the Celebrating Strides website, you can read all about this initiative we're running with Johnnie Walker® that aims to acknowledge individuals who have made a progressive contribution to South African society as well as encourage and grow tomorrow's leaders. Read up on the finalists in the 4 categories (Business, The Arts, Design, Environmental) and vote for the finalist whose story you find most inspiring. If you vote you could win a limited edition pair of Jenna Clifford Johnnie Walker® cufflinks :)
But the real reason to get involved is that the winner in each category receives R125 000 to invest in an individual or a cause they believe has the potential to grow future pioneers. Read up on what last year's winners spent their money on to really get an idea of how powerful Celebrating Strides can be. Below is the commercial we created for the initiative. Congrats to Mark Stead, Alex van Tonder, Jenny Ehlers, Paige Nick, Karin Barry, Alistair King, Candice Hogg, Nicky Rush, Mel de Winaar, Sarel Estherhuizen and Kathi Jones for pulling it all together. Below is the TV commercial for the Celebrating Strides initiative.